I don't think it's rare. How many times have you heard somebody complain of a "pinched nerve" in their neck? That's cervical radiculopathy. There are a few things they can do for you - NSAIDs, which is what your doc gave you, opiates, physical therapy, steroid injections at the injury site and fusion surgery. I'm not a doc. I'm a veteran of two spine surgeries, so I know the landscape pretty well. Pretty much, when it comes to treatments for spine problems, I can truthfully say, "Been there, done that."
There is a newer procedure, not widely available yet, where they replace the worn-out intervertebral disc with a prosthetic disk.