If there is one thing I have learned, it is to ask. I'm shy, so it's incredibly hard for me. Still, I work up the courage to spell out my goals while texting. This doesn't eliminate the misrepresentation issues, but it does reduce them. If you're looking for something specific, ask.
Ads can be honest and misinterpreted. Kissing might mean he's good with a peck, but if you're looking for a tongue dance, that isn't going to happen. Asking clears up these points and reduces frustration. I'd rather get blocked for asking than invest the time, money and emotional energy into being disappointed.