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Are you already on MEERKAT?

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The difference between Meerkat and, say, YouTube or Livestream or FaceTime or Chatroulette, is that Meerkat merges all those elements – real-time video, mass social participation – into one immediate, participatory dervish. You can watch the event exactly as it happens and, via Twitter, interact with everyone else watching it. It's arguably the closest we've come to replicating the experience of physically being in another place, with other people… when you're actually sitting at home in front of your computer. "You basically have a tool to take your audience with you," Meerkat's founder, Ben Rubin, told USA Today. "The audience will… feel not just that they're just consuming the content [but] that they're participating in it."


The idea that the entire internet can go anywhere that one person with an iPhone can is, needless to say, pretty heady stuff. Hopefuls see applications in news, sports and entertainment; Meerkat's already been used by the US Department of Interior to share views of the Washington Monument, and by the BBC to stream protest footage from Ferguson. Enthused one tech reporter, "anyone can be the next CNN".





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