Air Canada CEO hires private tutor to learn French after 'insulting' comment leads to language uproar | CTV News
“I pledge today to improve my French, an official language of Canada and the common language of Quebec, while tackling the serious commercial challenges facing Air Canada as we move from surviving the pandemic to rebuilding to normalcy,” Rousseau said in a statement. “I reiterate Air Canada’s commitment to show respect for French and, as a leader, I will set the tone.”
OP note: has he tarnished the company's brand? How many Americans would learn another language to keep their job?