[my bold]
Strong word, "rejection". In fact, a world away from "thanks but no thanks on this occasion".
And, you say that what you "convey" is appreciation that "you were liked" - not your appreciation of "what was provided".
Maybe the dominant flavour that comes across in your reply is that of "rejection", and that the "appeciation" is seen as perfunctory.
I feel that we need to see the exact wording of one of your rejection-replies to be able to offer you any further useful feedback.