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The Street
The Street
By Daniel Kline You have to imagine that Anheuser-Busch executives would love to have a do-over for 2023. It's also nearly impossible to imagine that Bud Light, once the world's most popular beer brand, could see its sales tumble after a Twitter post from Kid Rock. In that post, Rock shot up cases of Bud Light, ostensibly because the Anheuser-Busch (BUD) – Get Free Report brand hired the transgender social-media influencer Dylan Mulvaney for a small marketing campaign. The beer company sent Mulvaney a Bud Light can with her face on it and paid the influencer to share posts about the beer with …
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